Near the busiest station in Japan is Tokyo’s commercial and entertainment district, Ikebukuro. Within Ikebukuro are plenty of shops including an otaku shopping area called Otome Road, Toko’s tallest building – Sunshine 60 and of course, Namco Namja Town.
Namco Namja Town is an indoor theme park created by Namco (known here as Namco Bandai). The theme park focuses on themed dinning, theme park attractions such as a merry go round and has its own set of mascots which you will see around the park.
Namja Town is well known for its wide variety of food which includes Pizza, ice cream, traditional Japanese food and themed food. It’s this themed food which keeps anime fans returning to the theme park time and time again.
Coinciding with a new anime release, the whole theme park will team together to bring about a themed passport to the attraction, goods based on the anime and food that you can buy at the theme park. Some of these are pictured below:
Tiger and Bunny
These dishes were made to promote the Tiger and Bunny film in Japan titled, Gekijō-ban Tiger & Bunny -The Beginning-.
From left to right: Barnaby’s Next Episode Preview Set, Sky High’s “Sunny-Side Up”! And It’s an Ice Cream!!, Ninja Hero Ice and Barnaby’s Happy Birthday Cake.
These dishes were created to promote the new Naruto movie, Naruto: Road to Ninja. You can find a preview of these dishes on the Namja Town website here: http://www.namja.jp/news/naruto2012/menu.html
From left to right: Gaara’s gourd ice, Kakashi’s Sharingan dumplings, Naruto Namja Passport and Naruto Stickers.
In 2010 Namja Town introduced a range of Bleach themed dishes to promote the movie Bleach: Jigoku-hen.
From left to right: Ichigo and Kon Dumpling, Zangetsu Gyoza, Ichigo Pizza and Urahara Store Dessert.
With the release of the K-On! movie, Namja Town released a number of dishes to help promotions.
From left to right: Now Recruiting Members!!, Ritsu’s Stretched Ice Cream, Ritsu’s Drums Crepe, K-On! Namja Passports, Ho-kago Milk Tea Time x 2, Yui’s “Un-Tan” Castanet Ice Cream and Yui/Azu no W (Double) Guitar Chocolate Tart.
Namja Town continues to be the place to go for unique and sometimes hand-crafted dishes for anime fans. With new anime films and series constantly looking for promotion, you can bet that the theme park will continue to provide the service for years to come. You can take a gander at their website here: http://www.namja.jp/
Would you like to see something like this in the UK? Perhaps similar dishes could pop up at conventions. Post your thoughts below.